Service Enterprise Initiative (SEI)

Service Enterprise Initiative (SEI)

SEI offers service and research-based volunteer management strategies to transform California nonprofits into certified Service Enterprises. SEI is not solely volunteer management training, but a comprehensive organizational realignment which empowers nonprofits to more efficiently engage volunteers and effectively address community needs. Participants in CVNL’s SEI program have access to an organizational readiness assessment, as well as training and consulting leading to certification as a Service Enterprise. A Service Enterprise is an organization that makes volunteers central to its operations by leveraging their skills across all levels of its work. Research shows that organizations that are volunteer-centric develop stronger leadership capabilities, are more adaptable, sustainable, better-resourced to do their work, and able to carry out their missions more effectively. In 2013, Points of Light began working with CaliforniaVolunteers to launch a nation-wide SEI and certification process. With the support from CaliforniaVolunteers and the Corporation for National and Community Service, over 300 nonprofits nation-wide will have participated in the initiative. As a part of the original design team, CVNL is now helping lead the effort by providing assessment, training, and consulting to nonprofits to help them implement strong volunteer management models. To date, CVNL has supported more than 50 Bay Area agencies in achieving their Service Enterprise certification. Participating SEI nonprofits receive:
  • A thorough assessment of its existing volunteer management practices
  • Up to 16 hours of training to assist in reimagining the ways it engages volunteers
  • Individualized consulting to address organizational challenges and opportunities
  • State and national certification that signifies the organization’s commitment to working with volunteers to achieve social impact
To apply for upcoming SEI cohorts, contact Elaine Tokolahi, Director of Volunteer Services, at 415.448.0340 or This video highlights how The Downtown Women’s Center in Los Angeles operates as a Service Enterprise. SEI-Logo-15-17_680

SEI Training Dates – 2018 (Marin) Session 1: Thursday, July 5th – Laying the Foundation Session 2: Thursday, July 19th – Building Support Session 3: Thursday, August 2nd – Creating Sustainability Session 4: Thursday, August 16th – Moving to Success

SEI Training Dates – 2018 (Solano) Session 1: Tuesday, July 10th – Laying the Foundation Session 2: Tuesday, July 17th – Building Support Session 3: Tuesday, July 31st – Creating Sustainability Session 4: Tuesday, August 14th – Moving to Success

To reserve your organization’s spot, please register here by June 30. The following SEI infographic explains more about Service Enterprise and what your organization will receive through the program.

CVNL has Certified dozens of Bay Area organizations in Marin, Napa, Alameda and San Francisco Counties as Service Enterprises, including:

Alameda County Community Food Bank Canal Alliance California Film Institute / Mill Valley Film Festival Catholic Charities Cedars of Marin Center for Domestic Peace Community Resources for Children (CRC) Connolly Ranch Education Center Cope Family Center Gilead House Hospice By The Bay LITA Marin County Bicycle Coalition Marin County Civic Center Volunteers Marin County School Volunteers Marin Villages Napa Humane Napa Valley Hospice & Adult Day Services Operation Access Renaissance Entrepreneurship Center San Geronimo Valley Community Center Slide Ranch The Marin Literacy Program West Marin Senior Services